


Welcome to the woolly world of Donna Wilson, a place where pattern and colour collide, and the imagination is free to run wild.
Donna Wilson is an award-winning designer. Raised on her family's farm in the north-east of Scotland, Donna’s designs are infused with her love of nature and a life-long passion for textiles, craft and making.


Early days
Born in rural Aberdeenshire in the north of Scotland, Donna Wilson founded her London design studio in 2003, after graduating from the Royal College of Art. Her first collection was promptly snapped up by design entrepreneur Murray Moss, propelling her into the dizzying heights of the design world.


Young at heart
As her collection has expanded from curious knitted creatures to colourful homeware, knitwear and accessories, so has her appeal, earning her a devoted following of design enthusiasts, collectors, and the young at heart.
Unique and top quality products . They are super fun, great quality, ethically made and I love the design. Thank you!
Elle Decoration’s Designer of the Year in 2010
A talented team
As a forerunner of the contemporary craft movement, she has always remained true to her principles, using traditional techniques and locally based suppliers wherever possible. The Donna Wilson studio is based in East London where she and her talented team knit, sew and ship her designs to stockists and fans worldwide.
Donna Wilson
Welcome to the woolly wonderland of Donna Wilson: a place where pattern and colour collide, and the imagination is free to run wild.